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Changes
December 2020 reorganisation
| Nicola Davies || November 2018 to 2019 || Marketing and Sales Manager
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| Lisa Palmer || October 2019 - December 2020 || Head of Sales & Marketing |- | Lesley Carr || July 2020 - || Head of Communications<ref group=note>In July 2020 Lesley Carr moved from the Charitable Trust to [[Severn Valley Railway (Holdings) PLC|SVR(H)]] as Head of Communications, a new role which was previously covered by an external PR agency, Severn Communication (see below). From December 2020 the role included marketing.</ref>
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A Marketing Committee of the Marketing Manager, staff and volunteers was in existence until February 2018 when the marketing function was reorganised as part of a Management Advisory Group structure, with a Marketing sub-group chaired by the Marketing Manager reporting to the Heritage Support Manager.<ref>[https://www.svrlive.com/copy-of-svr-holdings-board SVRLive]</ref>
The SVR(H) organisation chart at August 2020 showed the Sales & Marketing Manager and Head of Communications reporting to the General Manager.
==Marketing messages and campaigns==
The communications function has at times combined with marketing and at times been a discrete function.
===Communications Committee===
A voluntary Communications Committee was appointed by [[Severn Valley Railway Company Limited|the Guarantee Company]] in 2015, which does not report to the Marketing Manager. The key aims and objectives include "to develop communications to existing and prospective members through all media".
===Nexus Creative===
Website design, website development and search engine optimisation are undertaken by Nexus Creative.
==Notes==
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==See also==
