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The original Severn Valley Railway Society included the roles of Publicity Officer and Sales Officer.<ref>SVR News 11</ref> Over the following years these roles developed into Departmental Managers for Sales and Publicity, with “Sales Department” reports regularly featuring in SVR News during the 1980s and early 1990s.
In 1994 the SVR created a new position of Marketing Manager to “improve the public face of the Railway, to assist our Commercial Departments to become more attractive to their customers, to improve the public's awareness of the SVR and in so doing to bring in more visitors”. John Leach had previously been employed in a similar role by Flying Scotsman Services.<refname=SVR113>SVR News 113</ref>
==Marketing Managers==
! Manager !! Dates !! Notes
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| John Leach || 1995 Summer 1994<ref name=SVR113/> to July 2010 || The SVR's Sales and Marketing Manager and first Marketing Manager, John Leach died 29 July 2010.<ref>[http://www.kidderminstershuttle.co.uk/news/8307620._Public_face__of_Severn_Valley_Railway_dies/ 'Public face' of Severn Valley Railway dies, Kidderminster Shuttle, 2 August 2010] (Retrieved 16 September 2018)</ref>
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| David Mee || July 2010 to November July 2012 || David assumed responsibility for marketing matters in addition to his role as Visitor Services Manager.<ref>[http://www.stmem.com/news/newarticle.php?id=1976 'New faces in Severn Valley Railway’s management team', Shropshire Tourism website, 7 November 2012] (Retrieved 16 September 2018)</ref>
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| Clare Gibbard || November July 2012 <ref>SVR News 180</ref> to May 2018 || Marketing & Communications Manager. Clare joined the SVR in a part-time role after five years as UK Marketing Manager for the Japanese Mitsubishi Pencil Co.
|-
| Victoria Carman || May to September 2018 || Interim Marketing Manager
